In recent years, Korean skincare and makeup has catapulted into one of the hottest and fastest growing trend in beauty. Taking over the world one bb cream and sheet mask at a time, Korean beauty has continue to thrive and now has their sight set on dominating the North American market. If you are follow me on social media, you will know that I was invited to attend the grand opening of ARITAUM last week and it was certainly a haven fit for any makeup junkie. Prnounced as "ar-ree-ta-um" which which means "beauty" and "place" in Korean (1), ARITAUM is an emporium for all your K-beauty needs (2).
A division of Korea's leading cosmetic and skincare giant AmorePacific (a brand I personally love and use), ARITAUM features a variety of brands such as IOPE, Laneige, Mamonde, Hanyul and Sulwhasoo to name a few. The beauty superstore also offers a wide selection of amazing makeup, bath, body and hair care products (3) for you to try fall in love with. Known for their innovative products that combine Asian botanical (4) ingredients such as green tea and red ginseng extract, the AmorePacific owned ARITAUM makes it convenient for you to achieve that dewy skin and cherry tinted lips in no time.
With summer like weather already, I chose a bold striped off-the-shoulder top and black button suede skirt to attend the opening. I love that this outfit is breezy and unique which gives off a chic impression and photographs well. I also got these new Schutz snake-effect caged sandals on the same day which complemented the stripe and suede perfectly. A little throwback yet modern, this trendy look is not only fit for attending store openings but also great for any event you have coming up for the summer.
I hope you will get a chance to visit the new ARITAUM store on the second floor of Aberdeen Centre and give K-beauty a try if you don't already love it. They will also be opening 70 stores across North America throughout 2016, so hopefully there will be one coming near you soon.
Thanks for reading and ARITAUM for the invite!
Skirt: Zara (old)
Bag: Mansur Gavriel
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A Vancouver based blog on fashion, beauty & lifestyle